{"id":241,"date":"2022-07-20T10:40:31","date_gmt":"2022-07-20T09:40:31","guid":{"rendered":"http:\/\/help.contactmodule.com\/?post_type=ht_kb&p=241"},"modified":"2025-06-07T08:42:15","modified_gmt":"2025-06-07T07:42:15","slug":"contactmoment-categorieen","status":"publish","type":"ht_kb","link":"https:\/\/help.contactmodule.com\/en\/knowledgebase\/contactmoment-categorieen\/","title":{"rendered":"Managing contact moments (quick guide)"},"content":{"rendered":"

Contact moments come in different categories and types. They are fully manageable per type and brand. From calculation and setting up the message to follow-up and reporting. Marketing automation you can manage yourself.<\/strong><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Contact moments by category<\/h2>\n\n\n\n

Contact moments are classified by category on several layers<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
    \n
  1. By department<\/strong>, to be selected as tab\n
      \n
    • sales<\/li>\n\n\n\n
    • after sales<\/li>\n\n\n\n
    • spontaneous message<\/li>\n\n\n\n
    • other<\/li>\n<\/ul>\n<\/li>\n\n\n\n
    • By contact type<\/strong>, selectable under the arrows\n
        \n
      • at Sales\n
          \n
        • Interest<\/li>\n\n\n\n
        • Buy<\/li>\n\n\n\n
        • Episode<\/li>\n\n\n\n
        • Follow-up<\/li>\n<\/ul>\n<\/li>\n\n\n\n
        • at After Sales\n
            \n
          • Invitation<\/li>\n\n\n\n
          • Visit<\/li>\n\n\n\n
          • Follow-up<\/li>\n\n\n\n
          • Win back<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n

            Contact moments by species<\/h2>\n\n\n\n

            For each phase in a sales or after-sales process, you will find the contact moments themselves. You can manage two things per contact moment<\/p>\n\n\n\n

              \n
            1. set the criteria to calculate and send the moment<\/li>\n\n\n\n
            2. set up and customise the messages the customer receives <\/li>\n<\/ol>\n\n\n\n
              \"\"<\/figure>\n\n\n\n

              <\/h2>","protected":false},"excerpt":{"rendered":"

              Contact moments come in different categories and types. They are fully manageable per type and brand. From calculation and setting up the message to follow-up and reporting. Marketing automation you can manage yourself. Contact moments per category Contact moments per category are divided into several layers Contact moments per type Per...<\/p>","protected":false},"author":2,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[26],"ht-kb-tag":[],"_links":{"self":[{"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/ht-kb\/241"}],"collection":[{"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/comments?post=241"}],"version-history":[{"count":10,"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/ht-kb\/241\/revisions"}],"predecessor-version":[{"id":1957,"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/ht-kb\/241\/revisions\/1957"}],"wp:attachment":[{"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/media?parent=241"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/ht-kb-category?post=241"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/help.contactmodule.com\/en\/wp-json\/wp\/v2\/ht-kb-tag?post=241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}